Do you want customers to forget about competitors and buy only from you?

You say, here and so everything is clear: good quality, good price and reliable seller? Do not rush, it's just the tip of the iceberg.

The first, where the potential buyer is looking, is Google. Some of them compare prices and are looking for the best offer, but most are conducting this research, which sometimes can be envied by professional marketers. They study the characteristics and check other details. Therefore, if you want to make customers turn to you, give them what they are looking for.

Customer Testimonials.

More than 50% of buyers who make orders online, decide to buy, focusing on reviews of the product and store. Not necessarily all reviews should be positive, among them several negative ones should also occur, since total enthusiasm will cause only mistrust. Therefore, ask buyers to leave feedback, and the more they are there, the better.

Information from different sources.

Google, Yandex or other search engines are not the only source of information for the interested buyer. According to statistics, about 60% of people ask the opinion of their friends and relatives. In addition, customers watch information on the company's website, about 35%, ask the seller for advice - 22%. The conclusion is obvious: try to provide your customers with a service that they will be happy to tell to friends, and train sales consultants to not only describe the product, but also advertise you as a reliable seller.

People often do not know what they want. Help make a choice.

When a customer chooses between two things, sometimes or, rather, almost always he does not know exactly what he wants. Ask him to explain his motives, and then it will become easier to simply push the buyer to the right decision. If the goods are almost identical and their differences are not significant, just say that one of them is better, because, in fact, there is no difference. Do not wait until the client completely doubts, because in this case, he is likely to leave.

Unlimited tariffs and all inclusive.

Such packages of services are usually less profitable, but more popular, as they are easier to understand. Most buyers prefer to immediately pay for everything that they may need, and do not worry that later it will be necessary to pay extra. Add to your product an accompanying service, for example, a prolonged warranty period, and, most likely, the customer will choose you, not a competitor.

Secondary purchases.

People like to buy clothes of the same brand, go to a haircut to the same hairdresser, buy food in the same supermarket. They tried once and they liked it, so there's no need to take chances and look for something else. If the customer has already made one purchase and was satisfied with the quality of service, the chances that he will return to you are very high. That's why discount cards, savings discounts, SMS-reminders and other marketing techniques are working so effectively to recall yourself and invite to make another purchase. Use this method for yourself.