Wow! I just came back to check this thread out. Congrats on the incredible turnout for this contest! It's so wonderful to see. I hope/expect this will inspire some other special contests outside of your already great daily ones.
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You are right Matt, I should think out of the box and come up with something fresh once in a while:)....
Well, you have a great hook with special holiday contests. You could do seasonal ones (first day of Spring, Summer, Fall, Winter) as well as major holidays. From what I see, there's a demand for it!