100 percent agree Rob... and I'll add that I think that the most important shift that can happen over the coming years is the movement away from the current model in which aggregators make most of the profits of creative work. Blockchain offers the possibility to empower content creators again. FB, instagram at al. may scramble to offer creators a chance to monetise their content in the future (as we have seen with video over the last few months) but I feel that the damage may already have already been done with many people who are now open to an empowering alternative. Certainly that has been my experience.
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Yep thats a good point. I think that is already happening here as 'hubs' like Photofeed resteem your posts rather than re-post them so the rewards go directly to the creators. Then when they do their daily round up they use the steempeak beneficiary feature and split the rewards with the creators of the photos they share.
As for the damage being done I think so. Once the zeitgeist shifts change happens much faster then people realize.