Conformity to the exclusion of variation is ultimately mal-adaptive at a system level. Any complex system, whether it's a species, society, or social-media network, can specialise to suit certain conditions. And if conditions never change, this will continue to work. But conditions do change, and diversity is required to drive the innovation and resilience needed to cope with this change. Thus overwhelming conformity is self-defeating.
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Diversity is not always welcome in social norms. Look at some cultures and their norms. They don't want to change for the better, they view tradition through a blinding lens of loyalty no matter how backwards it is. Conformity and attachment to their tradition has served them, they appeal to the history of how it has served them in order to keep repeating the same way of living. Is there a limit required to the self-defeating conformity? Thousands of years?