The 'We Are Social' and 'Hootsuite' survey, introduced in the Global Digital, 2018 report, reveals that there are now more than four billion people worldwide using the Internet and more than three billion people in the world use each month social media.
Recent data shows that nearly a quarter of new users increased during 2017. Africa has seen the fastest growth rates, with the number of internet users across the continent rising by more than 20 percent from year to year.
Much of this year's growth was driven by the wider availability of smartphones and the more affordable mobile data (mobile data). More than 200 million people in 2017 have been given the smartphone for the first time, and two-thirds of the world's 7.6 billion people now have such a facility.
More than half of the devices in use are 'wise', so it's always easier for people to enjoy a rich web experience wherever they are.
The use of social media continues to grow rapidly and the number of people has increased by almost a million new users every day over the past 12 months. More than three billion people in the world use social media each month, with 9 out of 10 users entering their mobile platforms.
According to the report, the number of Internet users in 2018 is 4.021 billion people, increasing 7 percent year-on-year, the number of social media users in 2018 is 3,196 billion people, rising 13 percent year-on-year and the number of mobile phone users in 2018 is 5.135 billion, increasing by 4 percent year-on-year.
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