Blockchain-Based Data Exchange
The future of data is under your control
Summary
Project name: INSIGHTS NETWORK
Token symbol: INSTAR
Hard cap: $22,000 ETH.
5% sold in presale
30% retained by Team and Advisors
30% minted to ecosystem data providers
35% sold in Public Crowdsale
Website: https://insights.network/
White paper: https://s3.amazonaws.com/insightsnetwork/InsightsNetworkWhitepaperV0.5.pdf
Status: Whitelist closed
There are organizations, called data brokers, that collect data on people from various sources, both online
and offline. Most notably, they purchase data from Internet services and mobile applications that collect
information on their users and track their in-app behavior.
The data is used to create profiles for individual consumers. Acxiom, a top data broker, has on average
1,500 pieces of information on more than 200 million Americans. Acxiom and other data brokers are able
to combine all the information they have on each individual to generate in-depth consumer behavior
reports across a wide range of industries, which they sell.
Data brokers make a lot of money. In 2012, Acxiom was reported to have made $1.13 billion in sales,
earning a profit of $77.26 million. Forbes reports that Big Data Analytics is a $200 billion per year
industry and that by 2019 nearly all businesses will be customers of a data broker such as Acxiom.
But consumers, who are actually driving the industry, do not share in the profit.
The Insights Networks consists of the following components:
● Authentication
● User profiles
● Decentralized data brokerage
● Surveys
● Two-sided rating
Team
Brian Gallagher - W.P. Carey School of Business, Y-Combinator
Darwin Lo - Stanford Computer Science, Y-Combinator
Brandan Zaucha - W.P. Carey School of Business, Y-Combinator
Plus
The team has extensive experience.
That project come from YT-Combinator, i like projects from here because this is lika a filter with institutional investors.
This is the firs Project made by EOS