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Being better than Google is a low bar ... being more ACCESSIBLE than Google is a higher bar, granted. I understand the challenge ... but there IS a crypto bull run going on. DASH and WAX have projects Hive has worked with, and Cardano is running projects that have good overlap with some things Hive is doing. Bisq and Metamask are fairly decentralized as wallets for Bitcoin and Ethereum respectively, since the coming convos about a HBD-ETH-BTC bridge are out there.

What does those other tokens have to do with ads from crypto sites? xD

Every crypto project, IN THEORY, is connected to a site -- whitepapers, team members, etc. See Coingecko.com for what I mean. Click on any reputable crypto you like, and you'll see: each of them is also a little tech business. Just like Hive, they have projects they want people to know about. Coin Market Calendar is another good site to see this in action. SO: with those already working with Hive, we could easily cross-pollinate our marketing strategies.