The Steemit team has come up with a plan to create tokens that can be used to create new accounts. They note in the blog in order to reach the heights of Reddit they will have to climb the mountain of new users that would come on board. To bring 100 million people they would currently need hundreds of millions of steem. Considering only two hundred and fifty million steem even exist the challenge is formidable. And so they thought up a token system and would use those tokens specifically as a way to add people to the platform.