Franchises are a major part of our society today. You take a name, like Harry Potter, Jurassic Park, Star Wars. Around them you have merchandise, TV shows, movies, graphic novels, the list goes on. It becomes a brand, in and of itself worth a lot of money. Ownership of franchises is big business today.

As it stands right now, companies own franchises and they can become incredibly expensive. Disney bought Star Wars for $4 billion.

Unless you are investing in the stock of the company that owns the franchise, there is not a lot of action there for the average person. It's out of reach, it's in the domain of corporate big money.

The invention of Crypto-Currency begs the question: What if a Crypto-Currency owned a franchise? By extension, all the owners of that Crypto-Currency are part-owners in the franchise?

I don't think it's completely wack. Ether is your way of owning a piece of Etherium.

This could be a Crypto-Currency application that no one (to my knowledge) has really played with yet. Whether to start up a new franchise of some kind (think early investment capital) or to take over an existing franchise.

Why would anyone want to do this?

Think of it as another facet of developing a franchise. One that did not exist before. He-Man and the Masters of the Universe started as a toy line. Then they added a comic book. Then they added a cartoon series. The franchise grew into different sectors. It grew in value and in its various extensions into our lives.

An existing franchise, with a lot of existing value behind it, could be the cornerstone of a Crypto-Currency that lets you own a piece of that franchise. Not unlike how and why you'd buy stock in Apple or Hyundai. The investor might be a huge fan and want to see the franchise succeed and go in a particular direction. They might be looking for just a payoff, or they might want to earn a piece of something they love, and not buy the t-shirts and the coffee mugs and all the other form of merchandise collectibles.

Or... it could be an entirely new approach to the idea of raising investment capital. Etherium needed investment, so they created Ether. A new franchise that no one has ever heard of needs support, it needs investment. Maybe its a toy line. Maybe it's a movie project or web series. If you build a Crypto-Currency behind it, to back it, maybe people will invest in that. Maybe that can be a way to raise capital that bypasses the traditional banking system's process of startup loans for businesses.

Am I nuts? Feel free to tell me if I am.