As someone who is on the receiving end of PR, I'm going to make a couple of suggestions--since PR is really about convincing people like me. So here goes:
- No matter how negative the feedback gets--and it will get negative--keep communicating. If you leave an empty space, someone will fill it for you. If there is silence, people will fill the vacuum with their own ideas. Rumor grows in the absence of information. Keep us informed, even if you think you have nothing to say.
- Grow a really thick skin. This is a free speech zone and people will say what they think. There's a lot of dis-ease and suspicion now. If you become the voice of Steemit, then you become the target. Don't take it personally, even when it becomes personal. Nobody knows you...they know your role, your title, and some will try to get under your skin to elicit a reaction. This effort comes mostly from frustration.
- A lot of people depend on this platform, not just for social interaction but for financial support. That's a tremendous responsibility. I hope you keep those individuals in mind, that you have a sense of social as well as corporate responsibility, as you go forward.
- I wish you good luck and success.