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The same third parties that were okay with the 20 false witnesses on Hive?

https://en.m.wikipedia.org/wiki/Access_journalism this cycle of yesmanism 'content' has been around for some time. It's not strictly unethical but it's like an infomercial. The main problem with is when there is a lack of transparency and they are major offenders. I've already noticed sponsored content on YouTube and YouTube requires their channel to be transparent about ads. Lots of channels I like do sponsored content like this and it's good as long as the consumers know the information is biased.

For reference this is what disclosing sponsored content looks like