It's a marathon, not a sprint.
Yesterday, the CryptoManiacs podcast published it's 122th episode of the podcast. That's 122 episodes of @taskmaster4450 and myself, talking about how much we love Hive ;)
But when we started this little project over a year ago, there were no guarantees. All we committed to, was to show up, every week and create content. Since then, we've grown our listenership across multiple platforms and have enjoyed spreading the word about this blockchain each and every week.
122 episodes!
And that's something people shy away from when they are starting any endeavour online. Especially when they are trying to build a brand or build a business online. They see the 'end result' but ignore the journey. Wanna know a secret? To start seeing results from your actions, you need to stop thinking about the 'end result' and focus much more on the journey.
I named this blog post 'The Marathon' because of what I have learned throughout this process of 'building' something like the CryptoManiacs podcast.
When we first started the show, we didn't have guests lining up to talk with us however fast forward to today and our schedule is booked up sometimes months in advance for guests! Why is that?
Is the podcast....On Joe Rogan levels?
Not at all...However from being on this 'marathon' we've built a track record that people can look at and see a history of guys that have a passion for what they do. That's attractive to potential listeners and customers because it shows them dedication!
This isn't my first rodeo when it comes to starting a podcast but it's the first one I've attempted that's...Got that history!
I started one way back in like 2008 and it lasted...2 months. I even attempted another show that had a life span of about 2 episodes. Do I sit around and blame the world because those shows didn't last? Nope, I didn't give it time to grow. The brand has no track record so when people see the last episode was updated in 2008, they won't listen and most definitely not subscribe.
You see, the marathon is what conditions you for success.
Far too many times people start a project, or a business and never give it the time it needs to mature. Remember, the track record you build is what attracts listeners, customers and subscribers. You may have the best content in the world but without a track record of actually...Putting in the work...Most people will ignore it!
We can see this right here on the blockchain too....
Who has the most followers?
Upvotes?
Comments?
It's usually the creators that have a track record of putting in the work! The ones that have been running the marathon for some time and have no signs of slowing down.
There's a quote that I have written down in my journal that I regularly read...
"Make the commitment to be here in a year, in anything you do online!"
And I'll add to it...
Make the second commitment to produce a track record during that year, of adding value to your customers, listeners and subscribers!
If you do that....
You cannot lose!
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Building a track record is not easy but it's very important because that's what people look at when they first hear about you. You have to commit and put in the work every single day, focus on the process and not the event because the event is a by product of the process.
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100% agree!
Day by day, week by week, month by month
Some !PIZZA for post marathon.
Appreciate you sir, thank you!
Even joe rogan might not have started the best podcast earlier it just consistency made him. : )
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Indeed! Not an overnight success at all!
It's hard but that is the best way to grow. You don't start off being the best podcast in the world and I think you're doing great as more and more people tune in.
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Oh for sure. It's a learning experience every week. But we just try to get better each time we do one!
🙌🏻 I know exactly what you are talking about, Jon! Producing a podcast and building a community of listeners takes a lot of effort, creativity and time. Doing mine for two years now with >200 Episodes.
🙋🏼♂️ All the best for the future of Cryptomaniacs, I‘m tuning in regularly. Very good Show!
Regards Thomas
That is awesome!
Yeah it's such an adventure that really starts paying dividends down the road. Hard to see on day one though!
I would also add that this is a marathon to run, not to watch. 😂
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absolutely. so true.
I started the Youtube journey in 2014 and so far over 1900 videos in there. And over 100 videos set on schedule till 2023. When we do things in the flow we don't realize we are making progress but collectively it piles up. You guys are having fun with cryptomaniacs and so you guys are in the marathon where you don't see the result but just enjoy the time and journey. Which is something that has alot of value for both the chain and in your own grand scheme of results.
oh for sure. you have to enjoy this. or else what’s the point.
That’s a great accomplishment man. Congrats on being the very definition of consistency (you should get it tattooed) :)
i am too scared of pain lol
Great advice and excellent work on 122 episodes! I love the interaction the best, getting the questions from Hivians and answering them. Cheers!
it’s such a joy to do them as well each week.
Good luck with the next 122! I cant imagine how far Hive will change in that time!
Excellent, Jon. You are spot on. Most people will quit after the first few episodes because they are not as popular as the CryptoManiacs podcast. Ignoring the fact that y'all have 122 episodes under your belt. Plus, you are no stranger to podcasts.
most of the podcasts i have tried have failed. glad this one is starting great.
Great advice i don't know what sort of business plan that is less than 3- 5 years minimum probably not one would be safe to say. 🤣
If your creating an online project, probaly would benefit from the same sort of effort to have a chance.😉
Great job @jongolson much success to you all
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very few want to invest that time too. easier to stick out.
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122nd... Wasn't it like yesterday when you celebrated your 100th podcast?
200 episodes is just around the corner lol
What's a podcast?
it's when a pod goes to a casting
I knew it!
I'm coming for your boy Rogan's top spot LOL
!CTP
Thanks man
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!CTP You can't win if you quit, that's for sure.