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I think he cannot disclose what tactics he uses publicly, because these guys will learn to work around them.
So best he keeps it to himself.

Hi (:
Yeah, I got it, seems legit. But he could/should have responded like this himself. Its not that polite if u just write "Secret sauce.", sounds like "Fu.". :P
Peace bro!

Secret Sauce is a term used when there is protected ideas in a business or product.

Like for example WD40 formula was never copyrighted to prevent anyone from copying, you can say their success is attributed to the secret sauce no one knows how to recreate.

It wasn't meant to blow you off, it was just a short succulent direct answer.

Haha, I know what it means. Just "came across" a little harsh.
Np man, I understand it. (: